‘Futura‘ is the project created to support the promotion of Italian music abroad, as a result of the collaboration between the Ministry of Foreign Affairs and International Cooperation and Italia Music Lab foundation. It consists of a music video archive that includes performances by Italian artists who over the past two years have played during the digital editions of many showcase festivals around the world.
The New Skool Rules is the biggest conference festival in urban music in Europe, it takes place in Rotterdam and, in 2021, four Italian artists digitally performed for the event: Arya, soul, rap, hip hop and r&b composer and performer, Cristina Russo, Sicilian soul jazz artist, LaHasna, soul and hip hop singer and performer, and the audiovisual project Murdah SRVC.
