Inaugurated on 24 February by Ambassador Benedetto Latteri, the exhibition dedicated to Raffaello Sanzio is the first important event to take place in Jakarta, after two years of closure due to the Covid 19 pandemic.
The innovative character of the exhibition is represented not only by the suggestive immersive setting formed by interactive light panels that highlight the fundamental works of Raphael and some of his contemporaries, but also by the agile fruition of the contents of the exhibition available in four languages (Indonesian, Italian, English, Spanish) and divided into two distinct paths, one dedicated to adults and one to children, and available both through audioguides and through a special app that can be downloaded free of charge on your smartphone.
This completely original and technologically advanced format is enjoying extraordinary success with the local public, with over 4,000 visitors to date.
The media action (traditional and social media) carried out by the Embassy, the Italian Cultural Institute and the chosen communication agency, has contributed to highlighting the event through coordinated initiatives such as press conferences, interviews and a calendar of guided tours for groups, schools, associations and art institutes, prepared for the entire period of the exhibition.
More information at:iicjakarta.esteri.it.
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Press conference: https://youtu.be/NY2IDiKOqA8
Exhibition video: https://www.youtube.com/watch?v=rJDJUn1wmAQ